Guest blog: The biggest hurdle of being indie

Today’s guest blogger is Joann H. Buchanan, whose latest book is being released this week from Seventh Star Press. Joann was raised in a military family and at the age of 19, followed in her father’s footsteps and joined the Navy. She went to college at OPSU in Oklahoma, majoring in CIS, but the love of writing made her ultimately come back to it. After Dark is Joann’s fifth book. Joann and her husband John have five children and live happily in the heartland of middle America.

The hurdles of being indie

Everyday there are over 500,000 books published on Amazon. That is the biggest hurdle. How to stand out in a sea filled with water?

The most obvious answer is marketing. There are a lot of indie authors who can’t afford to market a book the way it should be.

There are a few ways to get around this.

One, hire someone who is versed in marketing and can make it easier on you or two,  gather a few people who are in the same boat and work together. The second is probably going to end up being the most rewarding because you make friends in the journey and you don’t feel so alone. Also, set your expectations one day at a time. If you receive a review about your book and it’s fabulous, use that to keep moving forward. If you are able to help a friend spread the word, use that to keep moving forward.

That’s the most important thing… keep moving forward. Ultimately you are your own worst enemy. If a new author focuses on the fact that you aren’t a number one best selling author right off the bat, then you are focusing on the wrong thing.

As a friend of mine has told me, this is a marathon, not a sprint. In other words, be prepared for a long journey and celebrate every step that moves you forward.

I have been fortunate in this business in that I have not only made money, but I have connected with some amazingly talented people. They have given me a map when I was lost, an ear when I wanted to vent and a laugh when I have felt down. Allow yourself to exist in the moment. Eventually the bottom line will take care of itself as long as you are existing in the moment.

The other thing, appreciate your fans. They don’t have to buy your book. So even if they don’t particularly enjoy one book but they loved another, tell them thank you for reading it. I think some writers forget the fans. One of my favorite things to do is answer emails from fans. They are everything when it comes to the literary world.

The question is what is the biggest hurdle for an indie writer—I think the biggest hurdle is ourselves. We should band together to make things easier. I’ve seen authors put others down instead of celebrating accomplishments. Don’t do that. Remember that today it is their turn but tomorrow it may be your turn. Wouldn’t it be better to celebrate one another and help one another than to walk all over one another or allow jealousy to rule?

If you are an indie writer and you want to work together to move forward, let me know.  I will gladly be part of your group to help one another move forward. To me, that’s what it’s all about.

After Dark: Children of Nox series No. 3

The time of three arrives….

The stained one is revealed.

The dream protector’s power grows.

A demon possesses the body of Jonah.

All the pieces are in place, guided by Trinity.

Gods, goddesses, and supernatural forces converge, and a clash of powers looms that will determine the fate of the world.

What will come after the dark?

The thrilling conclusion of the Children of Nox Series awaits you!

Joann Buchanan

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